Digital technologies and innovation has been disrupting the travel & hospitality industry for decades. Consumer behavior in terms of their travel preferences and bookings has also changed at the same rapid state. To not be left behind, players in this space need to leverage big data analytics and emerging technologies to create unique marketing strategies, boost their operations and stay ahead of the competition.

Companies need to understand who is travelling ? their reasons for travel? how to reach high-value lookalike prospects?


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